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Customer Experience Excellence — a past session in the room
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Your service is fine on a good day and unpredictable on a busy one — and customers only remember the busy one.

Customer Experience Excellence

  • Customer Experience
Friday, December 4, 2026 · 9:00 AM – 5:00 PMSEDA Ayala Center Cebu, E-bloc, Cebu City28 of 30 seats left

Customers rarely remember the transaction; they remember how it felt. This workshop breaks down how to design service standards, handle complaints so they build loyalty, and get a whole team consistent.

You leave able to

  • Write service standards a whole team can actually follow
  • Own the first 30 seconds of every customer interaction
  • Turn a complaint into the reason they stay with you
  • De-escalate a difficult customer without giving away the business
When
Friday, December 4, 2026 · 9:00 AM – 5:00 PM
Where
SEDA Ayala Center Cebu, E-bloc, Cebu City
Investment
₱6,500*
Customer Experience ExcellencePrimer video — the client’s recording drops in here
Coach Adrian on what customers are really judging you on — and it is not the transaction.

Trusted by teams at

  • HSBC
  • Petron
  • Wipro
  • Unilever
  • PLDT
  • Nestlé
  • Toyota
Coach Adrian Ding leading a workshop session

The person at the front of the room

Coach Adrian Ding has spent two decades training sales teams, managers and front-line staff across the Philippines — for banks, insurers, developers, manufacturers and family businesses. He still teaches every public workshop himself.

Nothing in the room is theory borrowed from a book. Every framework in the day has been run with a real team, in a real quarter, against a real number.

20+

Years training professionals

20,000+

Professionals trained in person

Top 500

Philippine companies on the client list

Certified and accredited

  • Peak Potentials
    Peak PotentialsTrain the Trainer, 2004
  • Genos International
    Genos InternationalEmotional Intelligence, 2017
  • INSEAD
    INSEADExecutive Education, 2021
  • AET
    AETAccredited trainer
  • CPD Council
    CPD CouncilAccredited provider

What the day covers

  1. 01What customers actually judge you on
  2. 02Writing service standards a team can follow
  3. 03The first 30 seconds of every interaction
  4. 04Service recovery that wins loyalty back
  5. 05Handling difficult customers without escalating
  6. 06Making the standard stick across a team

What’s included

  • Printed training manual
  • Certificate of completion
  • AM & PM snacks plus lunch
  • 30-day post-training application mechanism
  • Online reunion session with the cohort

Who it’s for: Front-line leads, branch and store managers, and service teams in retail, hospitality, healthcare and professional services.

Format: One full day, in person. Scenario work, service-recovery role-play, and a standards draft for your own team.

What people say after a day in the room

Attendees come from banks, insurers, developers and family businesses — and most arrive because someone in their team came first.

Adrian did not give us a seminar, he gave us a standard. Six months on, the language from that room is still how our managers talk to their teams.
L&D LeadLearning & Development, Wipro
The session paid for itself in the first quarter. Our people left with a process, not just motivation — and the process stuck.
Head of Sales EnablementSales Enablement, Global Payments
Practical, direct, and clearly built by someone who has run a team himself. Our store leaders finally had words for what good looks like.
HR DirectorHuman Resources, Rose Pharmacy
Knowles
Adrian reads a room better than anyone we have brought in. He met our engineers where they were and still moved them.
Plant HR ManagerHuman Resources, Knowles
We have used a lot of trainers. Adrian is the one our leaders still quote by name a year later.
VP for PeoplePeople & Culture, Global Pacific
High energy without the fluff. He respected our time and sent everyone back to the floor with something they could use on Monday.
Regional L&D ManagerLearning & Development, HSBC
PETDA
The feedback scores were the highest we have recorded for an external facilitator. Our members asked when he is coming back.
Programs ChairBoard of Trustees, PETDA
Rotary International
Adrian understands that leadership is service. That came through in every exercise, and it landed with a very senior audience.
District GovernorDistrict Leadership, Rotary International

Before you register

The things people ask us on the phone, answered here so you can decide without waiting on a reply. Anything else — call or text, a real person picks up.

Ready to save your seat?

Friday, December 4, 2026 · 9:00 AM – 5:00 PM · SEDA Ayala Center Cebu, E-bloc, Cebu City · 28 of 30 seats left

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Questions before you register?

Talk to someone on the team — not a form. We answer within one business day, and same-day on weekdays.