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Coach Adrian Ding

Adrian Ding — leadership development and corporate training

Leadership Development CoachCorporate TrainerKeynote SpeakerInspirational Writer

Betterpeople,leadtobettercompanies.Andbettercompaniescontributetoabettercountry.

More about Adrian

You're in great company

From multinationals and banks to family businesses and hospitals — Adrian has trained leaders across the Philippine economy.

HSBCAlstomOptumNestléGlaxoSmithKlineYaraKMC SolutionsadidasNKCBSA SolutionsPetronAboitiz PowerJollibee Foods CorporationIPIToyotaCebu Orthopedic InstituteAthenaApptechManulife PhilippinesFWDPacific PrimeMont Property VenturesAyala LandPrimary HomesSky Rise RealtyPlantation BayHouse of LechonBelcris FoodsTom & Tom's CoffeeEvercare PharmacyDiagold
Global PaymentsBombardierMercedes-Benz Global Services PHKnowles ElectronicsbioMérieuxNTTKohlerMactan-Cebu International AirportSDNIAutolivPLDTVivantUnilabSouth Star DrugThe Generics PharmacyT1 Project ServicesMetro Retail GroupSun Life PhilippinesPru Life UKMaxicare · MaxiLife · MaxiHealth+IMGCebu Landmasters IncQuirante Construction Corp.Primary Group of BuildersShangri-La's Mactan Island Resort & SpaMarco Polo Plaza HotelMy JoyLeylamAltomed PharmaceuticalsJoyland Industrial Corporation
WorldpayWiproThe Linde GroupTeradyneLearUnileverTimexTsuneishi5ELKRisePetron Dealers Association (PETDA)Energy Development Corp (EDC)Rose PharmacyGlobal PacificChong Hua HospitalRun TimeHi-Precision DiagnosticsAXA PhilippinesAIAInsular LifeHT LandApple OnePrimary Structures CorporationConcrete Solutions Inc.SheratonPages HoldingsAyameThinking Tools Inc.Medirich PharmaCharlton Trade

47 of the 91 organisations shown are listed by name while their logo artwork is being sourced.

By the numbers

20+

Years in the training circuit

20,000+

Professionals trained

Top 500

PH companies trained

9+

Industries served

Which path is yours?

Join Our Workshops

See all workshops
Exceptional Salesmanship — Coach Adrian Ding
  • Sales
  • Customer Experience

Oct 9, 2026

Exceptional Salesmanship

A one-day masterclass on attracting high-value clients, improving conversions and growing revenue — without pressure tactics.

SEDA Ayala Center Cebu, E-bloc
₱6,500*
Register
Exceptional Leadership — Coach Adrian Ding
  • Leadership
  • Communication

Oct 16, 2026

Exceptional Leadership

A concise, intensive day for the modern leader — grow from within, then lead a team that performs without you in the room.

SEDA Ayala Center Cebu, E-bloc
₱6,500*
Register
Train the Trainers Certification Program — Coach Adrian Ding
  • Train-the-Trainer
  • Communication

Nov 11, 2026

Train the Trainers Certification Program

A three-day boot camp for exceptional presentations — design, deliver and certify as a high-impact trainer and facilitator.

SEDA Ayala Center Cebu, E-bloc
₱18,500*
Register
Presenting with Impact — Coach Adrian Ding
  • Communication

Oct 23, 2026

Presenting with Impact

Command a room, build a talk that lands, and handle questions without losing the thread — a full day of stagecraft for anyone who presents to clients, boards or their own team.

SEDA Ayala Center Cebu, E-bloc
₱6,500*
Register
Negotiation Essentials — Coach Adrian Ding
  • Sales
  • Communication

Nov 6, 2026

Negotiation Essentials

Prepare, open and close a negotiation so both sides leave able to say yes — a practical day on leverage, trade-offs and holding your number without burning the relationship.

SEDA Ayala Center Cebu, E-bloc
₱6,500*
Register
Coaching for Managers — Coach Adrian Ding
  • Coaching
  • Leadership

Nov 20, 2026

Coaching for Managers

Trade rescuing your team for developing it — a full day on the questions, feedback and follow-through that turn everyday conversations into growth.

SEDA Ayala Center Cebu, E-bloc
₱6,500*
Register
Customer Experience Excellence — Coach Adrian Ding
  • Customer Experience

Dec 4, 2026

Customer Experience Excellence

Turn ordinary service into a reason customers come back — a full day on the standards, recovery moves and team habits behind an experience people talk about.

SEDA Ayala Center Cebu, E-bloc
₱6,500*
Register

More events coming soon

Check back for new dates

In-house programs,
two decades deep

Coach Adrian’s corporate training programmes, run in-house for companies and their teams — at your office or offsite, and shaped around your people and goals.

Managers in a leadership development session around a table

Leadership Training & Development

Useful for

  • New and first-time managers promoted from strong individual roles
  • Supervisors who still take the work back instead of delegating it
  • Mid-level leaders who need to hold people accountable without losing their trust
  • Companies building a leadership bench ahead of growth or succession
Adrian Ding on stage delivering a keynote to a full room

Inspirational Keynotes

Useful for

  • Conventions, kick-offs and awards nights that need a high-energy opener
  • Sales and leadership summits of 100 to 1,000+ people
  • Moments of change — a merger, a relaunch, a hard year — when the room needs a reset
  • Events that want a takeaway people still use next week, not just a good mood
A team working closely together in an open workspace

Winning Cultures & High-Performing Teams

Useful for

  • Teams that grew fast and lost the habits that made them good
  • Departments working in silos that need to operate as one team
  • Leadership teams relaunching values that currently live only on a poster
  • Organisations coming out of a restructure, redundancy or merger
A leader presenting to colleagues in a meeting room

Effective & Compelling Communications

Useful for

  • Leaders who present to boards, clients or large internal audiences
  • Client-facing and sales teams whose pitch has to land the first time
  • Technical experts who need to explain complex work to non-experts
  • Managers handling feedback, difficult conversations and tough questions
An internal facilitator running a training session

Train the Trainer + Coach the Coaches

Useful for

  • In-house L&D teams and internal facilitators
  • Subject-matter experts asked to train their own colleagues
  • Team leads rolling out a coaching culture internally
  • Companies that want the capability to stay after the external trainer leaves
A professional in a considered, confident portrait setting

Corporate Imaging & Personal Branding

Useful for

  • Senior leaders stepping into more visible, external-facing roles
  • Client-facing professionals in banking, insurance, real estate and consulting
  • Newly promoted executives whose presence needs to match the title
  • Teams representing the company at events, pitches and online
A sales manager and a rep celebrating a closed deal at the office

Sales Leadership & Coaching

Useful for

  • Sales managers promoted from top-producer roles
  • Teams where a few stars carry the target and the rest trail behind
  • Organisations launching a new product, territory or sales process
  • Leaders who want weekly coaching huddles that actually move numbers
A customer paying at a service counter

Customer Service Excellence

Useful for

  • Frontline, contact-centre and branch teams who face customers every day
  • Hospitality, retail, banking and healthcare service teams
  • Companies whose satisfaction scores or reviews have started to slip
  • Supervisors who handle escalations and need a recovery playbook
A leader walking a team through a plan in a boardroom

Change Management & Resilience

Useful for

  • Organisations going through a restructure, merger or leadership change
  • Teams rolling out a new system, process or operating model
  • Managers leading people through change they didn't choose
  • Teams showing fatigue, cynicism or burnout after a hard year
Colleagues listening closely to one another in a group discussion

Emotional Intelligence at Work

Useful for

  • Managers promoted for technical skill who now need people skills
  • Teams where friction, silence or blow-ups get in the way of the work
  • High-pressure roles in sales, operations and service where composure matters
  • Leaders building a culture of honest feedback and psychological safety

The language that outlasts the room

Adrian did not give us a seminar, he gave us a standard. Six months on, the language from that room is still how our managers talk to their teams.
L&D LeadLearning & Development, Wipro
The session paid for itself in the first quarter. Our people left with a process, not just motivation — and the process stuck.
Head of Sales EnablementSales Enablement, Global Payments
Practical, direct, and clearly built by someone who has run a team himself. Our store leaders finally had words for what good looks like.
HR DirectorHuman Resources, Rose Pharmacy
Knowles
Adrian reads a room better than anyone we have brought in. He met our engineers where they were and still moved them.
Plant HR ManagerHuman Resources, Knowles
We have used a lot of trainers. Adrian is the one our leaders still quote by name a year later.
VP for PeoplePeople & Culture, Global Pacific
High energy without the fluff. He respected our time and sent everyone back to the floor with something they could use on Monday.
Regional L&D ManagerLearning & Development, HSBC
PETDA
The feedback scores were the highest we have recorded for an external facilitator. Our members asked when he is coming back.
Programs ChairBoard of Trustees, PETDA
Rotary International
Adrian understands that leadership is service. That came through in every exercise, and it landed with a very senior audience.
District GovernorDistrict Leadership, Rotary International

Inside the room

A few of the workshops and keynotes from the last two years.

Exceptional Salesmanship — Manila
Leadership Intensive — Cebu
Building Winning Cultures
Keynote — National HR Summit
Train the Trainer + Coach the Coaches
Corporate Imaging & Personal Branding
Effective & Compelling Communications